How do you use Senuto to find quick win phrases in SEO?

Quick wins phrases are the secret weapon of any successful SEO strategy. If you’re just getting started with SEO or want to quickly improve your site’s visibility, here’s your place! We have divided the text into two parts.

The first is practical tips on how to use Senuto to find quick wins phrases. Just in time for those who know the theory and want to translate it into action.

The second part, on the other hand, will be theoretical – for those who need an extra dose of information.

Part I – Practice

How do I find quick win phrases in Senuto?

Senuto is a comprehensive tool for SEO and content marketing. You will do a LOT more with it than just identify quick wins phrases. But for now, let’s focus on just that. You will find two modules available in all Senuto plans useful here: Visibility Analysis and Rank Tracker.

Method #1 – identifying quick wins phrases in Visibility Analysis

If you want to quickly analyse an entire domain, use the Visibility Analysis in Senuto.

Step 1: enter the domain address
Once logged into Senuto, enter your domain address in the Visibility Analysis section.

Visibility Analysis in Senuto

Step 2: go to the Positions tab
In the menu at the top, select Positions. There you will see a graph of the spread of keyword positions that are visible in Google.

Visibility Analysis in Senuto

Step 3: Set filters

To find quick wins phrases, apply two filters:

• position ≥ 4
• position ≤ 20

This will allow you to see all phrases that are close to making it to the first page of search results.

You can also use a predefined filter called quick wins.

Visibility Analysis in Senuto

Method #2 – identifying quick wins phrases in Senuto Rank Tracker

If you want to monitor key phrases for one of your projects on an ongoing basis, choose the Senuto Rank Tracker.

Step 1: Create a project
If you have not already done so, create a project in Monitoring and add keywords to it.

Step 2: Go to the Positions tab
In this tab, you will find the keyword positions for your project.

Step 3: Set filters
As with Visibility Analysis, set the filters to positions 4 to 20. This will enable you to regularly track the progress of your quick wins and take swift action.

Rank Tracker in Senuto

How to use quick wins phrases?

Finding quick wins phrases is only the beginning – the key to success is optimising them effectively. Once you’ve identified keywords that are in positions 4-20, it’s worth taking concrete steps to move them to the top of the search results. Here are some proven strategies:

1. Content optimisation

Start by analysing the content on the pages that are assigned to your quick wins phrases. Make sure that the texts are not only valuable, but also well optimised for SEO. Check that the key phrase appears in the most important places:

• in the page title (H1 tag),
• in the lower headings (H2, H3),
• in the first paragraph,
• in the body of the content, but in a natural way, without being overly stuffed.

2. Improving internal linking

Internal linking is one of the simplest, yet most effective ways to boost the position of quick wins phrases. Make sure there are links from other pages on your site to pages that are related to these phrases. Ideally, these links should have the optimised key phrase or a similar variation of it as anchor text.

3. External link building

Backlinks, or links leading to your site from other sites, are one of the key ranking factors. Try to gain links from valuable, thematically related websites. This could be by publishing guest articles, participating in online industry events or even collaborating with influencers.

4. Competitor analysis

Research what your competitors are doing that rank higher for the same phrases. Analyse their content, site structure, internal linking and backlink profile. You can often find inspiration and implement similar actions to improve your results.

Part II – Theory

What are quick wins?

Quick wins phrases are keywords that occupy positions 4 to 20 in Google search results. This means that they are close to the first page (positions 4-10) or at the end of the page (positions 11-20). Why are they so important? These are the phrases that have the greatest potential to advance quickly and, therefore, generate additional traffic. Remember that most users rarely look further than the first page of search results. If your site is just off the top, you will lose valuable audience attention, even though you already have a solid base of visibility.

Quick wins phrases are like the low-hanging fruit in an SEO strategy – they require less effort than fighting for brand new, competitive phrases. Actions to optimise them can include, but are not limited to:

• improving existing content,
• increasing page load speed,
• improving internal linking,
• introducing new meta tags.

It’s like cranking up an already running machine to make it work even better. What’s more, focusing on such phrases means not only quick results, but also an easier way to justify your SEO investment, especially if you’re just starting to build visibility for your site.

It’s also worth noting that quick wins aren’t just about short-term success. Moving phrases to the first page of results not only generates more traffic, but also builds your site’s authority. Over time, the positions of these phrases can stabilise, which will have a positive impact on your domain’s overall visibility in search results.

Why are quick wins important?

Phrase quick wins allow you to achieve visible results in a relatively short period of time. Although modern SEO is a long-term game, with quick wins you can see quick results that will motivate you to keep working. Why is this so important? For a simple reason: visibility on the first page of search results is one of the most important factors for organic traffic. Data shows that the majority of clicks come from the first ten results, and especially the first three.

Quick wins allow you to focus on phrases that require minimal optimisation to be in this top ten. This way, instead of wasting time and resources on key phrases that are far from the first page, you can focus on quick and easy wins. It’s like taking advantage of opportunities that are just around the corner.

For many businesses, especially those with limited budgets, quick wins are downright invaluable. By investing a small amount of money and time, you can noticeably increase traffic to your website, which in turn can bring an immediate increase in revenue. What’s more, quick wins help build trust among stakeholders. If you can show that you can deliver results early on in your SEO campaign, you will gain more support for long-term efforts.

Quick wins are also a great tool for testing the effectiveness of different optimisation efforts. You can quickly see which techniques deliver the best results and then apply them on a larger scale. This is ideal for those who want to operate effectively, but also need evidence that the SEO strategy they have chosen is delivering concrete benefits.

Who will quick wins benefit the most?

Quick wins phrases are beneficial to a variety of user groups, regardless of the stage their site is at. However, they can be particularly helpful for three main types of audience:

• Companies with limited SEO budgets. With quick results, you can improve your results without a large investment.
• Established sites. Sites that already have some visibility can use this strategy to further strengthen their positions.
• New SEO projects. Fledgling sites can quickly gain their first valuable results thanks to quick wins.

Summary

Quick win phrases are a simple way to quickly improve your visibility in Google and, thanks to Senuto, identifying them is easy and intuitive. Remember that an effective SEO strategy is based on systematic work and monitoring of results. Use the Visibility Analysis and Rank Tracker modules to fully exploit the potential of quick wins.

Don’t wait – analyse your site in Senuto today and see how small changes can bring big results.

About the Author

Iza Sykut – Content designer and content manager at Senuto. In her work, she looks for simple words to describe difficult topics. Believes in the sense of linguistic correctness. In her free time… she continues to write! This time on topics related to culture and theatre.